Marketing Cruncher

Wednesday, 2 May 2012

The Power of Online Video

First, a few numbers for you to wrap your head around:
  • 1 hour of video is uploaded to YouTube every second
  • Over 3 billion hours of video are watched on YouTube each month
  • Canadians are among the most active viewers in the world, watching an average of 303 videos per month
  • Canadians aged 25-34 watch 44 hours of video per month
Sources: (YouTube Statistics, comScore Data Mine, comScore 2012 Canada Digital Future in Focus)

Online video allows us to reach and engage with audiences like never before.

That's a lot of video, to say the least.